ICCD Campaign 2024-2026

We are ecstatic to reach out to you with the preliminary information on the ICCD 2024-2026 campaign!


What is ICCD?

International Childhood Cancer Day (ICCD) happens on the 15th February and is a global collaborative campaign to raise awareness about childhood cancer and its unique challenges, while showing support for children and adolescents with cancer, survivors and their families worldwide. It highlights the importance of community participation and support in tackling the challenges related to childhood cancer.

CCI wants to see a world where the challenges faced by children with cancer, the survivors and their families, are well understood and fully appreciated and addressed by key stakeholders, political leaders, decision makers, societal influentials, healthcare professionals (medical and non-medical) and the wider community. Ultimately, we want every child to have equal access to the best treatment and care. This is why we are vocal especially during ICCD.

ICCD 2024- 2026

This is why CCI and SIOP have renewed our partnership in the preparation of the ICCD 2024-2026 campaign. In the span of three years, the ICCD campaign embarks on a transformative journey, centered around understanding and addressing the challenges faced by childhood cancer patients, caregivers, survivors and health care professionals worldwide. The campaign is designed to progress through distinct phases, each contributing to a comprehensive narrative that evolves with time:

  • The first year of the campaign is dedicated to the collection of challenges and inequalities encountered by those navigating the complex landscape of childhood cancer. Through a global call to action, our audience is invited to share their experiences and insights by submitting digital postcards outlining the hurdles they face. The focus is on raising awareness about the diverse challenges and inequalities experiences around the globe.

  • Building upon the insights gathered in the first year, the second phase of the campaign shifts its focus to actionable solutions. It delves into the collaborative efforts and initiatives emerging in different regions to overcome the identified challenges. By highlighting these proactive measures, the campaign aims to inspire a collective commitment to eradicating obstacles and inequalities in the realm of childhood cancer care and research.

  • In the final year, the campaign culminates in showing the impact achieved through the collective endeavors of the global community to overcome challenges and reduce inequalities. By showcasing tangible outcomes, success stories, and positive changes resulting from the preceding years, we aim to underscore the power of unity and shared dedication. This phase encourages continued momentum in the pursuit of equal access to treatment and care for all children facing the challenges of cancer.

The strength of this campaign lies in its adaptability. Each region has the flexibility to tailor the campaign to its unique needs, ensuring relevance and resonance at the local level. While the overarching theme remains constant, the specific objectives evolve, allowing the campaign to remain dynamic and responsive. The three-year structure provides a framework for sustained impact, creating a lasting legacy of awareness, action, and positive change in the landscape of childhood cancer care.

ICCD 2024 Toolkit

This year, CCI Europe took point on developing the concept of the campaign and the toolkit, along with CCI and SIOP. This toolkit will help you understand the 3-year campaign and how to implement it in 2024.

It will be translated in the 6 official WHO languages, and if you think that your region can benefit from an additional language, we are able to provide an automated translation, which you must then check and approve.

Contact office@ccieurope.eu for that.

Other materials that will be provided are social media post templates, captions, press release and additional graphic elements. You will receive the toolkit in January 2024. We hope you will join us and spread the word!

 
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